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Player of the Year: Game Changers — Gatorade

Project Type / 
Role / 
Associate Creative Director
Agency / 

In 2022 we helped Gatorade level up their Player of the Year program with a limited edition digital collectible. In partnership with OneOf we developed unique assets to represent each student athlete being honored, immortalizing these incredible young athletes on the blockchain. Over 3000 Game Changer Digital Collectibles were minted.
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